Web Design & Development

Business to Business

Business to Business

This microsite was refurbished to feature current messaging and allow for a refreshed visual look.

upmchealthplan.com/choose

Role:

Visual Concept / Development
Delivery: Web

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Good Neighbor

A page supporting a social media campaign focused on brand awareness (and being a good neighbor).

upmchealthplan.com/goodneighbor

Role:

Visual Concept / Development
Delivery: Web

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MyHealth Matters Blog

This project involved a visual facelift and data reorganization. The goal was to create clarity, allowing users easier access to the content they're most interested in.

myhealthmatters.com

Role:

Visual Concept / Architecture (team) / Theme Customiztion
Delivery: Web

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#purplecar

The #purplecar campaign ran in cooperation with Uber. The purpose was to encourage safe habits (avoiding distracted driving) and bring brand awareness to a particular demographic.

The cars were given a custom wrap and were equipped with branded goodies. Users were encouraged to share their ride experience on social media.

upmchealthplan.com/purplecar

Role:

Visual Concept (team) / Design / Mockups
Delivery: Web

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Maternity Program

We needed to find a way to make our maternity program section stand out just a bit from the rest of our website. The goal was to create a grid with a bit of flexibility that would work within the existing web architecture.

upmchealthplan.com/maternity

Role:

Visual Concept (team) / Design / Mockups
Delivery: Web

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22 Things

22 Things You Must Know about Health Insurance was was developed to clarify complex insurance insurance terms for consumers. The content is based on common questions asked of UPMC Health Plan's Member Services team. A mobile-fist approach helped shape the idea of an infographic style layout.

upmchealthplan.com/what-is-health-insurance

Role:

Visual Concept / Design / Development
Delivery: Web / Social Media

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Zen Center of Pittsburgh

Pro bono customized WordPress theme designed to reflect a welcoming and spacious vibe and allow the organization to handle updates. A second redesign is underway to accomodate some requested features.

deepspringzen.org

Role:

Visual Concept / Design / Theme Customization
Delivery: Web